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The unique space in which Corporate Voices operates spans multiple sectors of the economy. To illustrate our focus as a bridge to better understanding of family policy needs, we feel it is critical to outline our current thinking in terms of our perceived roles, customers and products.

CUSTOMER BASE INCLUDES:
• Corporate Partners
• Funders
• Advisory Committee and others in the Advocacy Community
• Strategic Alliance Partners
• Opinion Leaders
• Media
• Policy Makers

CURRENT "PRODUCTS" INCLUDE:
• Access to Policy Makers
• Visibility
• Projects and Programs (e.g. town meetings, policy breifings, research analysis)
• Meetings and Networking Opportunities
• Expertise/knowledge
• Web Site
• Newsletter
• Custom Research 

CURRENT MULITPLE ROLES:
Role of Neutral and Honest Broker - Objectivity
• Bipartisanship
• Objective analysis of proposed legislation
• "We speak for ourselves" with input from advisors
Role of Collaborator - Collaborate as a "friendly partner" to achieve our mission
• Strategic alliance partners
• Corporate partners
• Advocacy community
• Professional groups
• Decision makers
• Funders

ROLE OF CATALYST- Internal and external catalyst for changes; represent the interest of corporate partners in pursuit of developing solutions for working families
• Testimony
• Internal alignment
• Briefings
• Public Speaking
• Direct interaction with corporate partners, decision makers, opinion leaders and advocacy community

ROLE OF CONVENER
• Bridge sectors of the economy in pursuit of solutions for working families
• Engage in dialogue for change
• Bring unlikely partners together to find new solutions
• Open doors that others cannot open; bring others along

ROLE OF EDUCATOR
• Corporate partners
• Decision makers
• Advocacy community
• Public at large
• Funders
• Media

Vehicle for Communicating to Congress on Working Family Issues

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